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Getting started
Opening a shop and what it costs to begin.
01 What is Tocler?
Store software for anything you sell online: keys and codes, downloads, software, services, accounts, physical goods, gift cards, bundles, memberships, courses and event tickets. You open a shop in minutes, buyers pay inside it, and Tocler delivers each order the way its product type needs.
Read more02 What can I sell on Tocler?
Anything you are legally allowed to sell, as one of twelve product types. Stolen, cracked, hacked or infringing goods — account lists, logs, malware and bypass tools included — are forbidden and close the account at once.
Read more03 Is there a free plan?
Yes. Start on Free with 1 store and no card, then upgrade when you want a lower fee, more stores, your own domain or a team.
Read more04 How fast can my shop be live?
Minutes. Sign up, confirm your email, pick a shop name and address — your shop is live at yourname.tocler.com. Add a product from a ready starting point and you can sell.
Read more05 Can I have more than one shop?
Yes — one account, as many shops as your plan allows, each with its own products, currency, design, payments and team.
Read moreSelling by type
The twelve kinds of products and how each one works.
01 How does adding a product work?
You choose its type first, then a ready starting point that fills in real drafts — description, steps, terms and questions to the buyer. The editor then shows only the fields that type needs.
Read more02 How do keys and codes work?
Paste your codes into stock — duplicates are found for you. Each sale takes one code, kept encrypted until the buyer has paid, then shown on the order page and in the email.
Read more03 Can I sell downloads and software?
Yes. Files stay in private storage; buyers get short download links after paying, with the download limits you choose. Software can carry a licence key, versions, supported systems and update periods.
Read more04 Can I sell services?
Yes — boosting, coaching, design, setups or any work you deliver. Paid orders wait under “To deliver” with the time you promised; you mark each one delivered with a message the buyer sees.
Read more05 Can I sell accounts?
Yes, ready accounts you own the right to sell. Each one has its own fields (login, password, email…), encrypted like keys and shown to the buyer with copy buttons.
Read more06 Can I sell physical goods or dropship?
Yes — anything you ship. Options like size and colour, shipping zones and rates, local pickup, tracking, returns and a stock history. Physical goods need Tocler’s approval once.
Read more07 How do gift cards and bundles work?
Your gift cards are codes worth what was paid, sent to someone on a day the buyer picks and spent as store credit. A bundle sells 2–10 of your products at one price; each part is delivered by its own type.
Read more08 How do memberships work?
Sell access for a period with a members-only area. A membership never charges by itself: members get a renewal link before the end and buying again adds the next period.
Read more09 How do courses work?
Write modules and lessons with text, videos and files. Students read them in “My library” with saved progress and, on plans with certificates, a certificate at the end.
Read more10 How do tickets and events work?
Add each date with its price and seats. Every seat sold is a signed QR ticket, scanned once at the door with your phone. Online events show their join link only to ticket holders, shortly before the start.
Read more11 What is API delivery?
For products your own system makes: right after a payment Tocler sends your server a signed request and delivers what it answers. It retries, then emails you if your server can’t answer. Needs Tocler’s approval once.
Read more12 Can products have options and volume prices?
Yes. Up to 3 options (size, colour, edition…) with their own price, stock and picture, volume prices (“buy 5+, pay less”), questions to the buyer at checkout and products shared only by link.
Read moreDelivery & orders
How buyers receive what they paid for.
01 When does the buyer get their order?
The moment the payment is confirmed — with the provider, or on the blockchain for Tocler Pay. Codes, links, tickets, courses and memberships open at once; services and parcels follow the times you promise.
Read more02 Can buyers check out without an account?
Yes, with just their email: their order opens from a private link we email them. Memberships and courses need an account. You can switch guest checkout off.
Read more03 How do I ship and track parcels?
Paid parcels wait under Delivery → Shipments. Type the tracking number — the carrier is recognised among 39 — print a packing slip, and the buyer gets a tracking timeline and emails.
Read more04 How do refunds work?
Buyers ask on their order page within your refund window; you refund as store credit or outside Tocler, fully or partly, or decline with a reason. Tocler never decides, pays or mediates refunds.
Read more05 How do I keep track of stock?
Dashboard → Inventory shows every product of every type with what is left, recent sales and what needs attention, with alert emails you choose per type. Carts never sell more than you have.
Read morePayments & fees
How buyers pay and what Tocler charges.
01 How do I get paid?
Two ways. Your own payment providers (Stripe, PayPal, Tribute, Cryptomus and more) pay straight into your own accounts. Tocler Pay — crypto checked on the blockchain — credits your Tocler Wallet minus the fee.
Read more02 Do I need my own payment provider?
No. Tocler Pay (crypto) and store credit work from day one. To take cards, connect your own account in Dashboard → Payments — Tocler never uses its own accounts for your sales.
Read more03 How much is Tocler’s fee?
0–3% of each paid order, depending on your plan — worked out on the goods only, never on tax or shipping. Some product types can have their own fee; the pricing page shows today’s numbers.
Read more04 What do buyers see at checkout?
Every way of paying shows what it accepts — card brands, wallets and coins. With Tocler Pay (“Crypto”) buyers pick a coin and network, then get the exact amount and address.
Read more05 Does Tocler handle VAT and sales tax?
Yes. Prices with or without tax, tax by the buyer’s country, the EU One-Stop Shop, receipts with your tax number and a tax report. Business VAT numbers are checked with the EU’s VIES on Pro.
Read more06 Can I sell in my own currency?
Yes. US dollars, euros or pounds on every plan, and every currency Tocler offers on Pro. Ways of paying that take another currency still work, at a rate held for the order.
Read moreWallet & payouts
Your Tocler Wallet, currencies and withdrawals.
01 What is the Tocler Wallet?
Where Tocler Pay sales land, minus the fee. Sales are held 3 days against fraud, then you can withdraw from $10 to your saved crypto address.
Read more02 Can my wallet hold euros or pounds?
Yes, on Pro and higher: separate balances in dollars, euros and pounds, exchange at a rate held before you confirm, and payouts from one balance at a time.
Read more03 How is Tocler’s fee paid?
Fees are recorded in US dollars and taken from your wallet’s available money — dollars first, then euros and pounds — or put on a fee invoice you pay from the Dashboard.
Read moreYour shop & design
Themes, pages, domains and search engines.
01 Can I change how my shop looks?
Yes. Pick a theme, then change colours, fonts, sections and every page live in the theme editor. Your logo, banners, pages built from blocks and your own watermark are included.
Read more02 Can I use my own domain?
Yes, from Pro. Connect www.yourshop.com in a few clicks; Tocler checks the DNS and secures it with HTTPS automatically.
Read more03 Will my shop be found on Google?
Yes. Every shop gets a sitemap, search-ready product pages with price and stock, share cards and structured data per product type — set up for you, with a switch to hide the shop from search.
Read more04 Can I hide “Powered by Tocler”?
On plans that include it (see Pricing) you can hide it or put your own line there, in Dashboard → Branding → Footer line. Cookie settings, Your data and Report always stay, as the law asks; you choose where the line sits in the theme customiser.
Read more05 Can I add my own pages?
Yes — About us, guides, promotions and policies, built from blocks (text, pictures, buttons, Q&A, product grids, videos) with drafts, versions and a live preview in your shop’s design.
Read moreMarketing & growth
Discounts, emails, statistics and your team.
01 Can I run discounts?
Yes. Codes like SUMMER10 (percent or fixed, for chosen products, dates and use limits), plus automatic deals with no code on Pro. The buyer always gets the best one.
Read more02 Can my team help run the shop?
Yes, on Enterprise. Invite people with roles — support, catalog, door check-in or your own — so each sees only what they need. Money and settings stay yours.
Read more03 Do emails carry my brand?
Yes. Every order and account email uses your design and can be edited; on Enterprise they can even be sent from your own email server.
Read more04 Which numbers can I follow?
Sales, products by type, customers, members, students and events in your shop’s currency, with a tax report and exports. Every change by your team is in the activity log.
Read moreSecurity & privacy
How shops, buyers and money are protected.
01 How secure is Tocler?
Keys, accounts and payout details are encrypted; every payment is confirmed with the provider or on the blockchain before anything is delivered; 2-step login and roles for every team; rate limits and bot checks on every shop.
Read more02 How are buyers’ data and rights handled?
Every shop has a “Your data” page: a copy of one’s data at once, or deletion after proving the email. The shop answers in 30 days, or Tocler carries it out, keeping orders as anonymous records.
Read more03 Who can see a shop’s customers?
The shop owner and the team members with the permission — with emails masked until revealed, and every reveal logged. Tocler staff never see addresses or secrets.
Read morePlans & billing
Plans, yearly billing and changing plan.
01 Are plans monthly or yearly?
Both. Yearly costs less (up to 17% off). Upgrades apply at once with credit for what you paid; downgrades apply at the end of the period.
Read more02 Which currency are plans billed in?
New subscriptions are billed in US dollars. Your subscription keeps the currency it started in for renewals and changes.
Read more03 Can I pay my plan from my Tocler Wallet?
Yes. Plan invoices can be paid from your wallet balance, or with the card and crypto options shown on the invoice.
Read moreDevelopers & API
Connecting your own systems to your shop.
01 Can I connect my own system?
Yes. API delivery calls your server when an order is paid, with signed requests and retries. A full Developer API with keys, scopes and webhooks is coming, documented at docs.tocler.com.
Read more02 Can AI assistants read about Tocler?
Yes. tocler.com publishes llms.txt and llms-full.txt — a complete, up-to-date summary of Tocler for ChatGPT, Claude, Gemini and other assistants.
Open llms.txtYour shop can be live today.
Sign up free, confirm your email and open your first shop in minutes. Upgrade only when you need more.